#Sims 4 retail store Pc
#Sims 4 retail store series

#Sims 4 retail store Pc

The PC retail space has declined in recent years, making way for next-generation products,вЂќ Ashworth says. Presence at retail and we do not see this changing But EA believes it has the solutions necessary to keep The Sims front-of-house at retailers. And PC titles have been disappearing from the High Street. While brick and mortar stores were previously the primary source for purchasing video games, now consumers have more options than ever to buy their games.ДЄs a result, boxed game sales have declined.

Of course, since The Sims 3 launched back in 2009 the retail landscape has changed dramatically. They see their boxes as badges of honour in the Sims community and often will share pictures of the games they own across our community channels.вЂќ Our players like to own physical content вЂ“ especially our core fans,вЂќ Ashworth says. Is actually a highly desirable pursuit for some fans. WeвЂ™ve always worked hard to maintain our presence at retail and we do not see this changing anytime in the near future.вЂќДЄnd вЂ“ strange as it might seem вЂ“ Ashworth believes that owning a boxed copy of a The Sims title Also, the current average age of the standard The Sims 3 player means they donвЂ™t have access to credit cards or online accounts so a physical purchase is preferred. Our core fans still like to own physical products, and The Sims is great for gifting, which makes grocery a good channel of distribution. Physical products are still very important to our consumers and are to us too вЂ“ a majority of The Sims consumers still purchase physical items due to their age,вЂќ explains Jacqui Ashworth, senior product manager for The Sims. Yet EA believes The SimsвЂ™ younger and broader audience has kept the brand successful on the High Street.

PC games have moved primarily to a digitally-delivered model.

#Sims 4 retail store series

It might seem strange that a particular series вЂ“ especially one now half a decade old вЂ“ rules the roost to quite the degree that The Sims does, but EA is hoping to replicate the same success with the newest entry, The Sims 4, when it lands on shelves in a matter of weeks.